Constructora Rijo Armstrong
Social media management for Constructora Rijo Armstrong — editorial concept, content direction and reel production documenting job sites, technical supervision and code compliance in every cubic meter built.
Position Constructora Rijo Armstrong as the benchmark for quality and track record in premium residential construction in the Dominican Republic, building on 30+ years of experience and active projects such as Sunflowers II in Bayahibe.
Our
approach
The corporate feed runs as an editorial line with a monthly cadence. The account runs no paid media — all reach is 100% organic:
- Kickoff session to map the project portfolio and define the year's narrative line.
- Feed structure: construction progress, team on site, national holidays, corporate milestones.
- Monthly production with cinematic direction: drone, professional color grading, polished transitions.
- AI for voice-overs (Claude / generative tools) and selective transitions — raises video quality without inflating production time.
- Template design in the corporate palette for institutional posts.
The
results
Consistent organic growth without a single peso spent on paid media — likes, comments, reach and followers climbing month after month. The cinematic quality sets the account apart from the rest of the construction sector in the Dominican Republic.
- Years of experience
- 30+
- Company-owned crew
- 100%
